Event Review: Event Strategy, London, May 2016

I always try, if possible, to attend an event every month. However the last few months have conspired to make it pretty hard to get out and spend a day at an event. So I was delighted that the Association of Association Executives allowed me to attend the first day of their “Event Strategy” event […]

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The five keys to great conference content

At the end of February we supported Practically Perfect PA to run their second “Assist Conference”. They reached their target of 100 PAs just a few days before the date of the conference, and everyone was delighted to have sold out the event. And the key to 100s PAs and one sell out event? Content. Content […]

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