I have always used the metaphor of a production line to explain the need for meeting design. I’ve always thought this was the perfect metaphor. Throughout my articles and presentations on meeting design I have used the production line metaphor to demonstrate that, without a “design” element, a standard product just rolls off the line, […]
Everyone seems to be an event organiser these days. You can’t walk down a street or pop into a shop without seeing various flyers, leaflets or notices advertising events. Our industry has never been so buoyant. But at many events the professional event organisers seem to be missing. Over the last couple of months I’ve snapped a […]
Clients often ask me, what should they look for in a venue that will support a creative conference? Where possible I do my best to recommend a venue, and explain why I like it, but unfortunately even in our busy cities the number of ‘understanding’ venues are too few. Too many venues, especially hotels, are […]
There is no such thing as the “perfect” conference programme. Every programme should reflect the slight differences in the audience; those delivering the content; the physical space in which the meeting takes place; the budget, and a good few other aspects too! However, there are a few key areas that a modern conference programme should […]
I always try, if possible, to attend an event every month. However the last few months have conspired to make it pretty hard to get out and spend a day at an event. So I was delighted that the Association of Association Executives allowed me to attend the first day of their “Event Strategy” event […]
At the end of February we supported Practically Perfect PA to run their second “Assist Conference”. They reached their target of 100 PAs just a few days before the date of the conference, and everyone was delighted to have sold out the event. And the key to 100s PAs and one sell out event? Content. Content […]