Many event organisers from every type of event business face the same choice with their next event: pivot to virtual, cancel or postpone the event? So exactly how do you decide on the right option for your event? Well, the first thing to say is that some organisers simply don’t have a choice. […]
The Event Manager role continues to be one of the most stressful and one of the most dynamic roles in the world. So what skills should event managers across the globe be focusing on as we get set to move into a new decade? The skills needed to be an event manager in 2020 and […]
Our brain is wired to remember certain moments above others. This is why your event must make a good first impression. The start and the end of something, for some reason that goes back 100,000s of years, mean more to us than other parts of the same event. So much so that research how shown […]
To be recognised as true professionals #eventprofs have to adopt more tools: we have to act and be seen to be more professional. Looking at the Event Canvas is a great place to start. Many professions are defined by the tools they use. Just imagine if a car mechanic slipped under the hood of your […]
The Edinburgh International Magazine Festival has the potential to re-imagine an international festival by focusing on the communities built around that most accessible of print media: the magazine. For the past few months I have been supporting the Professional Publishers Association in Scotland to re-imagine “Magfest”, their annual conference, a great annual event held in […]
I spoke at IBTM in Barcelona (you can read the “review” here) at the end of November on one of my favourite topics, Meeting Design or fresh formats for conferences. The session was entitled “Fresh Formats and Engagement” and I thought it would be worth doing a blog post around the key points from my session […]