StreetTeam #EventTech of the week

We came across StreetTeam while doing some research for a client who is running a festival next year. And we have to say, we kind of like it. We all know how important “Brand Champions” are and StreetTeam looks to professionalise that arrangement. So #EventTech of the week it is! What is StreetTeam? StreetTeam is a peer-to-peer […]

Read More

Using events to bring your brand to life

Events are powerful things. For an increasing number of organisations “live communications” (events to me and you) are becoming the number one way to enhance brand value. So in this post I thought I’d look, in detail, at how you reflect your brand at your event: using events to bring your brand to life All the ten examples […]

Read More

The Events of 2015

For the last couple of years I’ve written a short list of events which I have entitled “The Events of that particular year”. Before January 2016 disappears I think it’s not too late to look back to a cracking year for events. “The Events of…” is of course a pretty meaningless phrase but these are […]

Read More
how to run a sustainable event

How to run a sustainable event

Running a sustainable event is now a concern for every event manager. We have no option now but to run more sustainable and green events. Owing to the climate crisis and a greater understanding of the scope of sustainability, we have dealt with the “why do we need to run sustainable events” so in this […]

Read More

What’s in the delegate bag?

The delegate bag – hello old friend! I attended an event last month at BioCity in Scotland. BioCity is an incubation hub for startup life sciences businesses and it is a fantastic place. Innovation is evidently at the core of everything done at BioCity. Well not everything. Here I met an old friend, one I’d […]

Read More