A pragmatic approach to association events

When I’ve run event departments in associations I have always found success from events came in many forms. Large conferences and exhibitions can be successful association events but so too can events where every speaker session is paid for by sponsors and exhibitors. Association events with a long lead in-time and massive pre engagement from […]

Read More

Using creative spaces for your conferences

We are massive fans of using creative spaces for conferences and meetings. A lot of research shows that we are at our most creative (and receptive to new ideas) when we are relaxed and enjoying the atmosphere that the meeting planner has created. Most creative spaces are designed to create a more informal atmosphere and […]

Read More

Time for the conference revolution!

Just where is our audience going? That is a question now being forced upon commercial conference companies, trade associations and publishers as their attendance numbers decrease, their revenue from sponsors and exhibitors disappear and the impact of their conferences diminish. It’s hard to say this being a dyed in the wool conferences man but it […]

Read More