Content Marketing Strategy for Events

A content marketing strategy for events is well supported by a strategic and tactical use of Social Media. Many event businesses are realising the importance of developing a content marketing strategy. This post is about how best to deliver that content marketing strategy. How do we deliver a content marketing strategy for events? The answer to that – […]

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Conference participants – formally known as the audience

Let’s engage our conference participants! Below is a “chairman’s summary” and the embedded slide deck of a fantastic session delivered by Jez Paxman from Live Union at Who Stole My Audience which took place in London in April. How to identify the real value for your audience Ensuring your audience actively participate in your conference is […]

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