Assist Travel

The UK’s largest independent blog for Personal Assistants, Executive Assistants and Office Managers continue to use Gallus Events to design their events.

Practically Perfect PA contacted their 5000 subscribers and asked what area they would like the blog to cover at an event. Business Travel was the clear winner so PPPA approached Gallus Events to help them design and manage their event. We created a hybrid format mixing content with a very informal exhibitor lounge. The brief was to continue to develop their “Assist” branding so we used floppy disc badges and created a registration desk from vintage suitcase.

We used a questionnaire to quality buyers concentrating on quality rather than quantity. Exhibitors and attendees greatly appreciated that bit of effort and the Editor of PPPA was delighted to see the event reflect the dynamism of the blog.