AO Spine - Medical Congress Consultancy

Medical Event Consultancy

AO Spine

As one of the major clinical divisions of the AO Foundation, AO Spine leads the profession in education and training. Gallus Events carried our medical congress consultancy for AO Spine in November 2016.

Gallus Events worked closely with their events team and their PCO to stress test and future proof their large Medical Congress. We provided a detailed health check of their 1000 participant bi-annual Congress “Global Spine Congress”

Scope of consultancy

The main objective of the report was to focus on improving the experience of the attendee at the Global Spine Congress.

The report also included other factors that would raise the value of the Global Spine Congress to AO Spine.Part one will analysed the current Global Spine Congress using the Gallus Evens Five ’S’ analysis. This approach analyses five key elements:

  • Systems
  • Structure
  • Staff Skills
  • Supervisory support
  • Style

Part two analysed the Global Spine Congress to highlight the opportunities to include, or increase the following aspects:

  • Amplification
  • Engagement
  • Experiential
  • Interaction
  • Tailoring

Part three included more general observations.

This was medical event consultancy for a specific global medical congress. Our recommendations were both practical and strategic, and will allow AO Spine to continue to run an exceptionally successful global congress.

Interested In Event Consultancy

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