When demonstrators lose the consent of the majority of their supporters their movements suffer. No matter the cause, demonstrations have to remain peaceful and, almost as importantly, the demonstrators actions have to make sense. In this post I wanted to look at how easy it is to lose the public relations battle but also to […]
How would you cope with protesters or demonstrators at your event? The world is watching our events. Our conferences, exhibitions and dinners can be magnets for protesters and demonstrators. How to respond to a situation like this is something most event organisers have never even considered. But trust me, it can happen to you. In […]
Political rallies in the 2017 General Election have brought the campaign to life. One of the two UK main parties, Labour, have been arranging rallies across the country. They are showing the power of live engagement. As many of you will know, but some may not, we are having a General Election in the UK. […]
Everyone seems to be an event organiser these days. You can’t walk down a street or pop into a shop without seeing various flyers, leaflets or notices advertising events. Our industry has never been so buoyant. But at many events the professional event organisers seem to be missing. Over the last couple of months I’ve snapped a […]
Events are powerful things. For an increasing number of organisations “live communications” (events to me and you) are becoming the number one way to enhance brand value. So in this post I thought I’d look, in detail, at how you reflect your brand at your event: using events to bring your brand to life All the ten examples […]
Last Saturday I attended an event. It was an event like most others. It had a stage and a PA. It had speakers and an audience. The event had been advertised – mainly through social media – and with a few hundred in attendance the organiser had done pretty well. There was a buzz and […]