Welcome to Gallus Events
Gallus Events are meeting designers, event organisers and event consultants. We organise experiences and we help other organisers turn their events into experiences. We specialise in bringing brands to LIFE.
Hiring an events consultant will accelerate your business
How can we help you create profitable events
Gallus Events will work with your team to look across your entire events department. We can also offer advice on one specify event or one specific part of your events. You may want Gallus Events to support you to:
- best integrate social media into your events
- maximise networking
- take your congress online
- support your event technology decisions
- generate more revenue
- improve your event marketing
- increase sponsorship
- get on top of cost control
Concentrated consultancy works exceptionally well when an organisation is determined to improve one large event or approach one particular aspect across all of their events. Check out our testimonials and our recent projects for more details.
Hi, I'm William Thomson.
CEO and Head Consultant at Gallus Events
William Thomson has almost twenty years experience in dealing with every aspect of an event. William has been carrying out event consultancy for almost ten years.
A published author of “Successful Events For Not For Profit Organisations” William has been a leading voice in the event industry for many years.
William has an impressive list of past clients including some of the largest membership bodies in Europe. William has also worked with the world’s biggest event company Reed Exhibitions and one of the UK’s largest events companies The Concerto Group.
Along with his experience William also looks to the future. As a Meeting Designer and past Curator of Europe’s first Event Technology event William works at the cutting edge of events.
William has a vast knowledge of the events business and can be seen speaking on various aspects of events across the World. William is also regularly quoted in the event industry press and has written articles and blogs for many of the top event publications on many aspects of event management and event consultancy.
We are passionate about events
Our recent projects
Successful Events For Not For Profit Organisations
Download A Digital Version Of William's Book
Are you from an association?DOWNLOAD NOW
Hear what our clients have to say
We now have a new model for future events and demonstrated an ability to engage with our members in new and exciting ways. This was only achievable by working with William's team at Gallus Events.
Nicky ChristmasFounder and Editor / Practically Perfect PA
"We wanted to create a dynamic, creative and innovative event that delivered top quality content. We wouldn't have been able to deliver this type of event without the support and direction from Gallus Events. I must say that working alongside their team I learned a tremendous amount”
Sallie CoventryPortfolio Director / IBTM Events, Reed Trave, Exhibitions
"Gallus Events detailed consultancy hit the nail on the head. By adopting their planned and strategic approach to the content, for all of our seven shows, the educational programme will play an important role in increasing the number of visitors and hosted buyers to our shows. It will also play a role in recruiting, recapturing and retaining exhibitors."
Debra DawsonChief Executive / Design Business Association
“William worked with the DBA to do our event consultancy in 2012 bringing his knowledge and experience to bear on our events programmes working with us to address the challenges when introducing new systems and processes to the way we work. I’m delighted to say that coupled with an extremely hard-working and talented events team at the DBA, 2013′s programmes are delivering against our strategic aims, attracting much higher numbers of delegates and generating far greater levels of profitability. Want to know the secret? Hire William. We recouped our investment on one event alone.”
"After many years of delivering a routine annual conference format, the BDA decided a complete review of its leading event was required. The feedback has been immensely positive and other associations are now asking us how we did what we did. This shows we have delivered something truly innovative and ground breaking, something we are very proud of."
Faye LeviMarketing Manager / The CFA Institute
"The CFA institute use UK event consultancy company Gallus Events: "We’re all so pleased to see the results of William's strategy come to fruition. We not only saw a big increase in the number of paid delegates, but also in the awareness and traffic to our event site. There's still a lot more that we can do, and I'm sure William's suggestions will be invaluable"
Laura HardieEvent Co-ordinator / Association of Project Safety
"I just wanted to drop you a note to say thank you so much for the last couple of days. For the last 6 months I have felt like I am on a treadmill that I couldn’t get off, but now I can (well after some more hard work but I see the light at the end of the tunnel). You have put the fire back in my belly, so thank you and I am excited to see what the coming months bring working with your proposals"
Kathryn ClarkEvent Manager / NHS confederation
Whilst we have a successful annual conference, we are keen to bring in new ideas to keep the audience engaged and for them to come back year on year. William has delivered a number of workshops for us, giving staff the tools and confidence to plan new and innovative sessions. He has been able to adapt the workshops to meet the needs of the participants. We are still in the early days of planning the 2016 event, but the added value and impetus these workshops have brought to the table, will ensure the continued success and growth of our annual conference.
Nikki SimpsonBusiness Manager / PPA Scotland
William was a massive help to me, giving a second, well-informed perspective not only my events programme but my approach to sponsorship. His fantastic ideas have made me rethink my strategy and I will be making a great deal of changes! I can’t recommend William highly enough and look forward to working with him again in the future.
Emma BossomBusiness Development Director / Royal Aeronautical Society
"Thanks to support from Gallus Events we have been able to review the structure of our events team and our event management processes. We have been able to implement best practice models to achieve greater levels of success and deliver enhanced value for our members."
Fraser AllenManaging Director / White Light Media
"I've been working with Gallus Events on an ambitious new whisky festival, to be launched off the back of our World Whisky Day project. I’ve been hugely impressed by the creative thinking that William and his team bring to the process – they have a wealth of ideas for turning every aspect of an event into a talking point that engages and excites the audience. They're also very strong on the practicalities of event management and have a refreshing commitment to delivering profit – as well as remaining flexible and able to tailor their service according to changing circumstances. Recommended!"
Jary Bass/ AO Foundation
"Having Gallus Events interact with many different stakeholders within our organization helped us to discover the opportunities to strengthen our event teams. Following the consultancy we can more easily see the synergies among our event teams. We have been able to ensure alignment, improve efficiency and increase the value of our educational offering.”
Richard NichollHead of Conferences / Royal Aeronautical Society
William delivered the “Creatively Engaging a Conference Audience” training course in house for the RAeS to help us develop a more creative approach to our learning events. The session was very interactive and engaging and our conference producers learned a great deal from the day. Highly recommended”
Dorsha ThompsonEvent Assistant / Portland
Thank you once again for the training session last week. It was very insightful and motivating. I hope to work with you again in the near future.
Susan RossCentral Operations Manager / British Heart Foundation
Many thanks for your time, it was very useful and I am sure our conference, and future conferences, will benefit from it.
Sharon GunnCommercial Director / ICAEW
“Unlike any association events professional I have ever met. William displays a uniquely practical and strategic approach to events. He made a significant impact at the ICAEW”
Michael CooganDirector General / Council of Mortgage Lenders
“Within five days at the CML William had created a road map for change which led to a year on year increase in profit and delegate attendance.”
Pauline CoulterCommercial Director / Association of Corporate Treasurers
“Over that last six months William has been our ‘go to guy’ if we are challenged in any area within our events business. This year William has already helped us integrate a Mobile App for our annual event and Social Media across our business.”
Nigel SteffensChief Executive / FESPA
“William was our keynote speaker at our annual General Secretary event in and is helping all our 28 associations make the most of their events. He is a truly inspirational figure in the world of events.”
Listen to the RE:EVENT Podcast
For experienced event professionals
"On each podcast, William Thomson will be joined by a leading light in the events industry or by an amazing professional who we event planners can learn from.Sign up to the podcast›
In the first episode of the RE:EVENT Podcast William Thomson speaks to Ángeles Moreno, an experienced Madrid based event professional about those dreaded decisions when you have to cancel an event.
COMING SOON. Social media continues to be exceptionally useful for event organisers. So how can we make the most of the most popular platforms? Miguel Neves talks with William Thomson.
Latest articles and videos from Gallus Events
Thought leadership at the cutting edge of events
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To be recognised as true professionals #eventprofs have to adopt more tools: we have to act and be seen to […]Read More ›
How would you cope with protesters or demonstrators at your event? The world is watching our events. Our conferences, exhibitions […]Read More ›
PCMA EduCon took place in Los Angeles in June 2019 and I was lucky enough to be asked to mentor […]Read More ›
The events industry is built around feeding and housing people. We always make sure their bellies are full and when […]Read More ›